New

Q6 e-tron.

Coming soon.

Progress. Electrified.

News Center

Tree nation

 
 
Chef Izu with Green Audi RS Q8.

Audi x Chef Izu.

A partnership inspired by possibilities. At the intersection of innovation, dedication, and passion, when ambition meets creativity, true progress happens.

Read story
Press release
 

Stories of Progress

For Audi, the future is an attitude. It is about enabling innovation, boldly driving progress to change the world of mobility. Experience how Audi is already shaping this future in various topics: from Technology and Design to Sustainability and Lifestyle. Let yourself be inspired by our Stories of Progress.

Audi RS e-tron GT in the wind tunnel.

Technology

Progress through technology. Progressive technology and passionate creativity drive fascinating vehicles and solutions for the here and now. Discover why innovations are the key to success.

Interior of the Audi grandsphere concept.

Future

Audi is shaping innovative visions and concepts for an exciting future. Nowhere is this more tangible than in the brand’s concept vehicles. These stories bring you a little closer to the life of tomorrow.

César Muntada behind light reflections.

Design

Ideal design that gives the functionality of the interior and exterior a breath-taking and emotional aesthetics:Audi does not only create exciting designs, but spaces for experiences as well. Discover how Audi is shaping the future.

Sunlight flashing through the fingers of a hand.

Sustainability

Audi is consistently acting sustainably – out of deep conviction. Learn more about how Audi is both shaping the transformation to clean mobility and providing impetus for social change.

Exhibition space of the collector Christian Boros.

Lifestyle

Inspiration inspires creativity:Extraordinary things happen when you question boundaries, dare something new and turn it into reality. Find out what drives people in sports, art and music.

Audi RS Q e-tron driving over a sand dune.

Technology

Inspired by challenges:From Neuburg an der Donau to the deserts of Saudi Arabia, from legendary circuits to exotic rally tracks, from quattro to e-tron – experience the fascination of motorsports with Audi Sport.

Back to top

© 2024 AUDI AG. All rights reserved